Friday, June 5, 2015

How To Beat Instagram's New Ad Features

     Well boys and girls, we knew it was coming. Facebook bought Instagram and thus will implement its marketing format on its new acquisition. You don't spend a million dollars on a company for giggles. No, no, they're in for the moolah. So what does that mean for us social media marketer's and and traffic generators?


     Well let me say this for starters....YES! This is what you really want if you are marketing online! I know that a lot of people are shaking because they have an entire army of accounts running traffic to a CPA (Cost Per Action) offer, or selling shoutouts. But lets be honest, this is a terrible way of doing business. I know that a lot of people are scared because this is the way that they have been making the money rain since Instagram was made into a major platform.

     Instagram will be including buttons into there photos which will allow people to "buy it now" and "sign up" among other things. Now as a marketer these tools are amazingly powerful. So now you have the ability to directly market to individuals instead of trying to funnel them into a link in your profile. Instead of watermarking a pic with a URL, you can now directly sell to them a product or service.

     I'm not saying it's going to be easy. I'm just saying that it looks like a very good thing for us marketer's who want a more stream line way to do business. Because of Instagrams massive traffic we had to play ball before. Instagram has now made it a very good game to play.

     To all you out there who need to change your underwear, the Facebook changing room is to the left...


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